Hi, I´m Fiorella Murillo, the creative mind behind "Visuals By Fio"
... a personal brand based on storytelling, aesthetics, and intentional visual design.
With a background in digital animation, I've developed a versatile creative career spanning editorial and lifestyle design, photography, and art direction.
I specialize in visual storytelling through imagery and composition, creating thoughtful, cinematic, and emotionally impactful experiences.
What motivates me?
I´m inspired by photography and film. Particularly the work of directors Joe Wright and Seamus McGarvey.
I’m especially drawn to projects in fashion, film, and art direction. I also enjoy collaborating with lifestyle and luxury brands that value visual storytelling and intentional design.
Whether working independently or as part of a team, I thrive in creative environments where ideas flow and visual arts are a shared passion.
Outside of work...
I´m still an artist. I am a classical trained ballerina and jazz dancer, with a lifelong passion for musical theater and performing arts. These passions nourish both my creativity and my well-being.
I value honesty, intuition, and beauty in the smallest details. For me, art is more than a skill: it's a way to observe, connect, and make sense of the world around me.
And while I dedicate myself fully to each project, I also make time for what sustains me: my health, my loved ones, and a balanced life.